Celia T. Romm,Fay Sudweeks: Doing Business Electronically : A Global Perspective of Electronic Commerce

Doing Business Electronically : A Global Perspective of Electronic Commerce


Description

This volume presents a global perspective on the major areas of electronic commerce, including (but not limited to) those related to the World Wide Web. It does not focus on technical issues, but instead examines the commercial, social and cultural aspects of electronic commerce, including buyer-seller relationships, consumer decision making, information strategy, EDI, electronic banking, information systems for electronic banking, and channel integration.


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Author: Celia T. Romm,Fay Sudweeks
Number of Pages: 220 pages
Published Date: 01 May 1999
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Publication Country: Berlin, Germany
Language: English
ISBN: 9783540761594
Download Link: Click Here
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